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This easy guide to social media & location marketing was something I published only to SlideShare – a new channel which has great potential for B2B digital marketing.

This guide sums up key activities to get you started and is a bit of motivation that you can share with office colleagues. Key points include:

  1. Claim your Business on Foursquare
  2. Claim your Entry on Google Maps
  3. Create an Email Newsletter
  4. Create a Facebook Website
  5. Cross Promote using Twitter, Facebook and your website
Easy guide to social media & location marketing

My mistake, which went against my own rules on social media marketing, was to not integrate this presentation with other channels such as my website or promote on Twitter. My poor presentation 🙁

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Social Media Marketing – Integrate across the marketing mix

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