Starting your plan for social media marketing in a small or big business should be driven by a need or a reason. Why use Social Media – because your customers are using it! First step in your social media marketing plan is to open powerpoint or write on a flipchart the reason why you need [...]
Tag Archives: marketing mix
How to make mobile part of your marketing strategy
Comments OffShould you be worried that you don’t have an iPhone app? Do you know if you’re website works on a mobile? what about mobile SEO? It is very important for CEO’s and CMO’s to add mobile to their communications and marketing strategy. The fact that most companies have yet to build a mobile website shows [...]